May 1, 2009
Alex Hellum is delighted to announce the launch of the Ulrik Stool for SCP.
Ulrik stool image
Alex Hellum at SCP
The stool was launched at the Salone Internazionale del Mobile in Milan as part of the SCP 2009 Collection.
This year SCP have made a range of smaller more accessible products entitled the SCP Boxed Collection. Here is a snippet from their press release about the Collection:
“Flexibility and dynamism are two of the things that have held SCP in good stead over the last two decades. We, like any other responsible brand, have to be conscious of the times we live in and respond in kind. This year, we have specifically briefed designers to create products that can be easily packaged and sold at more accessible prices. These products are small enough to carry home from the SCP store under you arm.”
If you would like press images or information about the Ulrik Stool, please contact the press office at SCP.
135-139 Curtain Road
London EC2A 3BX
T +44 (0)20 7749 7398
Or alternatively, download high resolution images here:
Ulrik stool 1
Ulrik stool 2
September 18, 2008
Alex Hellum is proud to present new 2008 designs at 100%Norway at 100%Design. Alex has been working with esteemed furniture manufacturer Ercol to develop new designs for the Heal’s discover range. From this collaboration he is exhibiting the new Palette dressing table and stool, the Peg chair and from his own collection, the Bird side table.
Here are some further details of 100%Norway.
100% Norway is back and celebrating its 5th anniversary in 2008 with a double exhibition during the London Design Festival. The latest furniture and home accessories to emerge from the cool north will be on display at a monumental stand at 100% Design, Earls Court, as well as at a little sister exhibition staged as part of Designers Block in Covent Garden.
Curated once again by Henrietta Thompson the joint exhibition is designed by young architects of the moment Brendeland & Kristoffersen whose Bedroom Box, a standalone two-storey bedroom element taken from the architects Svartlamoen project in Trondheim, forms the central element of the Norwegian show at 100% Design. Contrary to many booths used in trade-fair environments such as this, almost every element of the 100% Norway stands will be recycled, or recyclable, or (in most cases) both.
Building on the success of previous years, 100% Norway 2008 will showcase the best new works of both established and up-and-coming designers. Further highlights of the two exhibitions (which will each show a different collection of items) include an achingly elegant range of furniture that brings daylight to SAD sufferers from Daniel Rybakken, an entirely customisable and sustainable chair from Meld, and a number of accessories designed specifically for use in Oslo’s incredible new Opera House from Johan Verde and Slip. This year’s visitors can also look forward to world launches from Norway Says, Stokke Austad and Frost Produkt among others, and witness the first UK showing of new Norwegian designers and manufacturers including Tveit & Torn¿e; Wyller, Froystad & Klock; and Nora Form.
The exhibition is organised by the Royal Norwegian Embassy, the Norwegian Design Council, Innovation Norway and InsideNorway, with support from the Norwegian Ministry of Foreign Affairs.
100% Norway @ 100% Design
September 13, 2008
Alex is delighted to launch his own furniture and product design company, based in Hertford, UK. The ethos of the company is based on observation, utility and honest use of materials. By working closely with UK based producers, Alex Hellum designs and manufactures furniture and product in small volumes, selling directly to the public and to interior designers.
Alex Hellum’s starting point is often a pragmatic one, watchful of use he asserts that in design there is always a practical solution and believes part of the role of designer is to give reason for things to exist. Alex is very much a hands on designer, creating objects that have natural longevity in both build and function. His sensitive use of wood and reclaimed materials gives his designs their character, depth and integrity.
On this day, Alex’s work is featured on the front cover and inside the pages of the The Independent Magazine Design Special 2008.
September 12, 2008
Bottom Drawers At Pitzhanger Manor-House and Gallery
Alex Hellum is pleased to announce his inclusion in the Bottom Drawers exhibition at the Pitzhanger Manor-House and Gallery in Ealing.
‘Bottom Drawers’ is curated by PM House with designer Carl Clerkin, showing work of 12 designers/makers in an exhibition running throughout Pitzhanger Manor-House and Gallery. Amongst others, designers include Michael Marriot, Gitta Gschwendtner, Alex Hellum and Carl Clerkin himsel.
The exhibition aims to look at why we collect the things we do and why objects become important to our lives, often with a value that goes way beyond their monetary worth. It explores the feelings we attach to objects.
Walpole Park, Mattock Lane, London, W5 5EQ
t. +44 (0) 20 8567 1227